4D Skin Care Clinic wanted to reach more patients online and bring in qualified consultations from people searching for specific treatments. They set out to improve visibility in a competitive market and create a path towards new patient growth.
4D Skin Care Clinic is a medical aesthetics clinic in North Vancouver with a strong clinical reputation. Their team is known for serving patients seeking cosmetic and medical aesthetic treatments. They wanted a way to reach people comparing treatment options and needed support building a reliable flow of bookings from organic search and Advertising.
The clinic was not receiving enough qualified consultations from their website. Rankings for important treatment terms were low, and service pages didn’t have enough detail to compete with nearby clinics. Technical issues slowed the site and limited indexing on Google. Paid channels were also becoming more expensive, leaving the clinic reliant on sources like Groupon to fill gaps in lead flow.
We completed a full technical review that fixed crawl issues, improved page speed, and updated analytics for better tracking. We expanded key service pages, added long form articles, improved internal linking, and supported authority through quarterly backlink outreach. Alongside this work, we built a full funnel advertising system across Meta and Google Search that used A/B tests, refined targeting, and conversion focused updates to help more visitors book consultations.
SEO improvements increased organic sessions by 55% year over year. Eleven major treatment keywords reached the top three positions on Google, which brought in high intent visitors searching for services like RF microneedling and laser hair removal. These gains supported a 42% increase in qualified consultations and a 28% lift in new patient revenue. Paid campaigns added 1,175 leads at a blended cost of $35.48/lead.
Ad Results
Since January 2024
4.27m
Impressions
$35.48
Cost Per Lead
1175
Leads Generated
Organic Traffic
Growth
55%
Year over year
Keyword Ranking Results
Achieved valuable top 3 rankings for target search terms.
#1
On Maps for “RF Microneedling North Vancouver.”
#2
On Search for “Laser tattoo removal north vancouver.”
#3
On Maps for “facial north vancouver.”
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