Sherry provides exceptional care for her clients… But without looking great with Branding and a Visual Identity, she couldn’t connect with the families who needed her most.
Sherry founded and leads Hummingbird Home Health Care, a business dedicated to providing non-medical services for seniors, individuals with disabilities, post-surgical patients, and those with chronic illnesses in the Fraser Valley and Greater Vancouver Area.
Sherry’s impact is providing compassionate care that helps clients live comfortably and independently in their own homes. However, her brand wasn’t fully supporting this mission.
Existing visuals didn’t reflect the professionalism and warmth that families expect when choosing care for their loved ones. Without a cohesive brand, Sherry risked missing opportunities to connect with families seeking her services.
Organizational Direction
Competitor Analysis
Target Audience
Visual Identity
The new logo, inspired by a hummingbird and a heart, symbolizes compassion, independence, and holistic care. To balance approachability with professionalism, we used thoughtful typography and an optimistic colour palette.
In addition to the logo, we helped Sherry look great with brochures, business cards, advertising graphics, an email signature, and a website.
The rebrand gave Hummingbird Home Health Care a polished identity rooted in their mission. Sherry can now focus on delivering exceptional client experiences while her brand inspires trust and confidence.
By simplifying her to-do list and providing comprehensive branding tools, Longhouse helped her connect with families and make her impact.
Branded Digital Advertising Graphics
Longhouse is here to help you make your impact. We simplify your to-do list, helping you focus on what matters most.
