Valley Laser Eye Centre (VLEC) is a leader in advanced eye care in the Fraser Valley and Greater Vancouver area… But when their competitors began levelling-up their SEO, it threatened VLEC’s ability to Get Seen in search rankings.
Valley Laser Eye Centre (VLEC) makes their impact by helping patients across the Fraser Valley and Greater Vancouver area with life-changing eye care solutions. Specializing in ICL, PRK, and cataract surgery, VLEC is known in the community for the genuine care they provide and the connection Dr. Blaylock has with his patients.
In 2020, competitors started investing in stronger SEO strategies, putting VLEC’s visibility at risk. Losing ground on keywords like “laser eye surgery Abbotsford” and “LASIK Vancouver” could mean less patients finding VLEC as an eye care option. VLEC needed a strategy to stay visible and maintain their role as a trusted provider.
Longhouse developed a targeted, two-part SEO plan to secure VLEC’s top position in search rankings.
The first step was creating a blog strategy focused on high-value, intent-driven keywords aligned with VLEC’s main services.
Then, we prioritized making VLEC #1 for “laser eye surgery Abbotsford.” This involved detailed keyword research, on-page optimization, and ongoing tracking to get the results that would allow VLEC to make a greater impact in their community.
SEO Results
24.2
55%
10.9
Old Rank
Improved Average Ranking by 13.3 Positions
New Rank
Our AnswerMapping strategy connected Valley Laser Eye Centre’s content directly to the way AI engines process and deliver answers. By mapping high-intent patient queries to specific service pages, we gave AI systems the structured context needed to identify Valley Laser as the most relevant and reliable option.
This resulted in consistent first-position placement for refractive surgery searches and strongly positive descriptions in AI-generated results, reinforcing both visibility and authority.
Prompt
These are the most common phrases your target audience would be searching for.
Position
This indicates where your business is listed in the order of answers to the prompt.
Sentiment
This indicates how positively or negatively the AI response describes your business.
Longhouse is here to help make your impact by simplifying your to-do list;
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