Did you know that 62 Billion USD worth of precious metals are used in electronics annually? Many of which end up in landfills or are sent to smelters which has considerable environmental consequences.
Our Challenge: Grow the Business and Brand of EnviroLeach
EnviroLeach is a publicly traded technology company that is revolutionizing the mining sector. The company’s proprietary solution extracts precious and strategic metals from ores, concentrates and e-waste with an environmentally friendly process.
Longhouse was brought in to consult on strategies to establish their brand and disseminate information about the company to the globe. The mediums of partnership we decided on were graphic design, a premium website and high-quality corporate video content.
The Solution: Website Development, Graphic Design and Video Production
Longhouse’s first task was to create a logo that matched the corporate identity previously established by the company for a new division that focuses on the $62,000,000,000 of precious metals used on circuit boards annually. Wanting to remain consistent with branding but to also distinguish the branch as its own independent application of the technology, our team brainstormed numerous ideas and resulted in the final product of the EnviroLeach ‘leaf’ being incorporated at the tail end to a circuit board. The graphic design services received high-praise and are being used in corporate presentations and in relevant video content.
In order to showcase the technology, EnviroLeach hired Longhouse to produce a video at their local facility in Surrey, BC. The first video produced by Longhouse for EnviroLeach showcases their e-Waste process that has a 90%+ reduction in smelting emissions compared to traditional recovery methods.
The aforementioned video is showcased on EnviroLeach’s YouTube channel, social media and on their website. It has also been used as a presentation tool at major industry conferences and investor events.
Next was a complete update of EnvioLeach’s corporate website. The EnviroLeach team desired something that makes them ‘stand out’ and designed with simplicity so that visitors can easily understand the technology and be able to navigate the website with ease.
Our website design team opted for a sleek theme and layout and green and yellow highlights to deepen familiarity with the company’s brand identity.
Most recently, Longhouse has produced a 6:00 corporate video that dives deeper into the problem, economic potential and the EnviroLeach solution. Our Langley based video production team incorporated local shoots, stock footage and script writing services for this project.
Our strategies have resulted in an increase in website visits, a decreased website bounce rate and more time spent by visitors on it’s pages. The videos Longhouse produced for EnviroLeach are actively being used on the company’s website, social media and as a presentation tool at industry conferences.
The Partner’s Thoughts on Our Process
“We recently had a chance to work with them and very impressed with their professionalism and work ethics.”
Hanif Jafari – Chief Technology Officer at EnviroLeach
If you would like to read more about Longhouse’s past success stories, check out our case studies page here.
Longhouse is a media company located in Langley, BC who provides websites, digital marketing, social media management and content creation services such as videography, photography and graphic design to clients in all industries.