Blog
How Do I Optimize My Pay Per Click Campaigns?
Image Source PPC campaigns are a great way to drive targeted traffic to your website and get instant results. However, the success of a PPC campaign depends on its optimization—if done right, it can help you maximize your ROI. Understanding Pay-per-click (PPC) Campaigns Before optimizing your PPC campaigns, it’s essential to understand what they are and how they work. In
All About Off-Page SEO: Importance and Benefits
It’s no secret that in today’s digitally-driven world, staying ahead of the competition is key. Off-page SEO is one of the best ways to do just that and give your business a leg up in an increasingly crowded online marketplace. From link building to social media marketing, off-page SEO can help you build better relationships with customers and increase your
5 Benefits of Creating Seasonal Logos for Your Brand
Seasonal branding is a promotional tactic companies use to make the most of seasonal trends and draw in customers. It involves creating logos, campaigns, and other marketing materials to reflect the current season, special events, and other occasions. Companies use seasonal branding to capitalize on the hype and interest that a certain season or event brings and to encourage people
10 Rising Web Design Trends to Watch For This 2023
The web design industry is constantly evolving. New trends emerge every year, and some become so popular that they stick around for a while. So, what can we expect to see in the world of web design in 2023? Here are ten trends to watch out for: 1. Artificial Intelligence and Machine Learning We can expect to see more artificial
How to Optimize Your Homepage for SEO
Having a well-optimized homepage is essential for any website. Homepages tend to rank well in search engines, so optimizing them can be a great way to drive more traffic to your site. Additionally, an optimized homepage can provide visitors with a better user experience, which can help improve conversions and overall customer satisfaction. Fortunately, optimizing a homepage for SEO doesn’t
5 Common Website Mistakes You Should Avoid Part 1
There are billions of websites on the internet, but the ones that are visible to us are determined by how well the websites perform when being evaluated by the algorithms of different search engines. The websites that do well in these evaluations are the ones we see, while the others remain hidden. When launching a website, it is essential to
Follow These Effective Tips for Maximizing Your Onsite SEO
To maximize the effectiveness of your SEO efforts, it is important to ensure that your website is correctly optimized. This means ensuring that your website is designed to make it easier for search engines to find and rank your website. Doing this will allow you to get more out of your SEO efforts and help you attract more visitors to
Reasons to Have Facebook Ads in Your Digital Marketing Strategy
Social media has become an integral part of most people’s lives. Whether it be posting pictures with friends, watching videos, or liking a status update, the average person spends at least two hours per day on social media sites such as Facebook and Instagram. This is why it’s no surprise that Facebook ads have become a staple in many companies’
10 Rising Web Design Trends to Watch for This 2023
The web design industry is constantly evolving. New trends emerge every year, and some become so popular that they stick around for a while. So, what can we expect to see in the world of web design in 2023? Here are ten trends to watch out for: 1. Artificial Intelligence and Machine Learning We can expect to see more artificial
Facebook Video Ad Benefits and Making the Most Out of It
Facebook video ads are a great way to reach out to your target audience and promote your product or service. They are short, attention-grabbing, and can be very effective in driving sales. And, of course, a big reason for this is the fact that the majority of people are better at remembering videos rather than text. That’s why they’re so
About Longhouse Media
Longhouse Media is a Canadian business located in Vancouver, British Columbia that serves new, growing and established businesses. Longhouse provides customers with synergistic digital solutions that add value to businesses and personal brands. We keep up to date on the latest technology and growth strategies so you can focus on running your business! Some of the services we offer are: websites, digital advertising on platforms such as Facebook and Google Adwords, social media management, video production and graphic design.
